However, over time, the city changed. The way people worked, lived, and traveled altered, too. As the town grew more modern, the need for services like Nuru Massage grew as well. More and more people came to the city from different countries, bringing new ideas, cultures, and ways of life. With these new people came a new demand for companionship, and this shaped how the Nuru Massage industry grew. The service started to adapt and fit into the bigger, global world. This change led to a more professional, structured approach to Nuru Massage services, making it more accepted and clear to the public.